Launched in 2006, Twitter is a powerful micro-blogging platform that has gained immense popularity in the past years. But, just like any other online platform, Twitter also employs algorithms and techniques to decide what content appears on users’ timelines. Some people choose to buy Twitter likes, hoping that they can trigger the algorithm to gain more audience. While this strategy eventually works, you need more than just the likes to get noticed. So, here are four hacks that can help you beat the Twitter algorithm and grow your business with excellent results.

Get Your Tweets Advertised

The first hack is to advertise your tweets. Advertising can help you reach a wider audience and get more likes, followers, and engagements on Twitter. The nature of the Twitter algorithm mainly focuses on trends and conversations, so if you are promoting your tweets, it will be easier for them to be noticed. You can set a budget and target the ideal audience using various targeting options available on Twitter Ads.

Curate Interesting Content

Marketing your brand on Twitter is all about content, content, and content. That way, create content that people want to engage with. If you create interesting content that people can relate to, it will be picked up by the algorithm. Moreover, curating content around trending topics is always a great idea to beat Twitter’s algorithm. Also, note that writing less text in a tweet can help you get more engagement. Joe Biden’s tweet with just the text “It’s a new day in America” with a picture of his inauguration got 3.8 million likes and retweets.

Interact On Time

Twitter is all about timely conversations and interactions, so if you want to beat the algorithm, your responses must be prompt. Try to respond as soon as possible when someone interacts with your tweets or mentions you in their content. That way, more people will see your responses, and the algorithm will also pick them up. On top of that, make sure to join relevant conversations and use the right hashtags related to your industry.

Ride the Flow of Current Trends Traffic With Hashtags and Retweets

One best ways to beat the Twitter algorithm is to ride on the trends and traffic, particularly with related hashtags. When you use hashtags, it allows other users to find and share your content easily. Therefore, when you include relevant hashtags in your tweets, more people are likely to see them and engage with them. Also, retweeting popular content related to your industry or trends can help you gain more followers and engagement. Your retweets will be an additional layer to what’s already trending.

The Twitter algorithm is surely constantly changing. But it doesn’t mean your brand should sink deep into the algorithm prison. With these simple hacks, you can take control of the algorithm and grow your business with excellent results. Your business can benefit immensely if you can use Twitter to your advantage. So, put these hacks into practice and beat the algorithm for better business growth in no time.